COMPLIANCE WITH COMPETITION RULES: A STRATEGIC CHALLENGE
In the face of major social, societal, environmental and economic challenges, the question of responsibility is a key challenge for companies. In this regard, compliance has become an essential tool for good corporate governance and for securing the future of companies. More and more of them are committing to this approach and seeking ethical and responsible consistency, with regard to both their employees and their customers. Compliance can even become an argument for competitiveness or differentiation. Conversely, not respecting the rules can have a significant reputational cost (a company that is fined may suffer the consequences of a tarnished image among its customers, employees or the general public). Business leaders are therefore required to position themselves either by meeting minimal expectations in this regard, or by making their commitment a key element.
Although, in certain areas (anti-corruption measures, anti-money laundering, etc.), implementing a compliance process is a legal obligation, this is not actually the case in the area of competition. Nevertheless, implementing actions to promote compliance with the competition rules is strongly advised in view of the significant risks in the event of breaches. This will allow companies to manage their activities more effectively, by avoiding, in particular, the constraints related to investigations, possible fines which can be substantial, as well as the risk of damage to their reputation.
In order to assist companies of whatever size, who are showing a growing interest in compliance programmes, the Autorité has decided to give a new impetus to its work in this area. In the first instance, in 2021, it made available a dedicated online space to companies that brings together all useful resources and information. Second, the Autorité decided to update its framework document, 10 years after the publication of its first document in 2012. In this document, the Autorité reiterated that compliance is everyone’s concern, and that it is the duty, and in the interest, of economic stakeholders to take all necessary measures to conduct their activities in compliance with competition rules. It also indicated that, while the development of compliance and competition culture in recent years has enabled a significant amount of economic stakeholders to develop competition compliance programmes, companies should still continue to be encouraged to develop such programmes, either on an autonomous basis or by integrating them into a general compliance policy (in the areas of anti-corruption and anti-money laundering, data protection, environmental policy, etc.) and to devote the resources necessary to ensure success.
The definitive framework document, which was published in May 2022, is a collection of “best practices” to help make these programmes effective. Having reiterated the benefits generated by these programmes, the document highlights the conditions and criteria that must be met for them to be effective and specifies the role that the various actors can play in this respect (Framework document of 24 May 2022 on compliance programmes in the area of competition law, available in the Compliance section).